Professional Climate Change
(Why & How To Design Your Next Event
to be More Environmentally-Friendly)
“…the David Suzuki of design.”
– Cassie Janca, Algonquin College
“Very personable…a super event.”
-Lorna Lane, Canadian Dental Association
“Excellent: great ideas. Practical ideas to use right away.”
-Helena McDowell, Federation of Canadian Municipalities
“Informative and humorous — perfect blend.”
-Sharon Redden, Canadian Airports Council
“…he was great! Energetic and convincing… very hands-on with great resources…”
– Annie Bellemare, Skate Canada
In this upbeat presentation, David Berman demonstrates how meeting professionals can embrace the attitudes and techniques of hosting greener meetings, while saving money, saving resources, and sleeping better at night… as an example of how meeting professionals can courageously entrench a deeper commitment to social responsibility into their professionalism. Most want greener events, but don’t know how to make them happen. David will inspire you to choose greener tactics for your next event that can save money, yet not increase effort. You don’t have to do everything at once: he’ll help show you where to start: adjusting to the climate change that is taking place in the meetings industry.
As professionals involved in the planning and hosting of meetings and conferences, we have the power to make better choices, serving as an example to all those whose lives we touch… while doing more with less. It’s time to choose what professionalism in the meetings industry will be about: creating events that are part of the problem, or helping repair the World by bringing people and ideas together in harmony with a brighter future for both our industry and our civilization.
“Humorous, encouraging. “
– Ida Tsui, Canadian Water and Wastewater Association
“Very professional. His heart was in it.”
– Lise Hodgson, Canadian Cardiovascular Society
– Sebastien Provost, Canadian Housing and Renewal Association
“Useful. Better way to address the issue than to say the sky is falling.”
-Phil Ecclestone, Golden Planners Inc.
– Jay Moor, Canadian Labour Congress
-Heather R., Knowledge Bridge Inc.
Duration: Your preference of 25 to 90 minutes, plus optional interactive period. This keynote can optionally be followed by an interactive exploration of the issues raised, moderated by the speaker.
Prerequisites: None. This presentation is tailored to fit the audience.
About the Expert Speaker:
David Berman’s 20 years of experience and technique have helped hundreds of organizations get great things done.
The combination of his inspiration and techniques motivate people to create unique and ecologically-responsible strategy, events, branding, design, ethics, and communications solutions.
His career as an expert speaker, facilitator, communications strategist, judge, and graphic and environmental designer has involved him in the development of hundreds of events in over twenty countries: Australia, Bahrain, Brazil, Canada, China, Colombia, Cuba, Czech Republic, Denmark, Hong Kong, Hungary, Italy, Jordan, Kuwait, Lebanon, Norway, Qatar, Slovenia, South Korea, UK, and USA.
His clients include IBM, International Space Station, World Bank, Norwegian Design Council, the Aga Khan Foundation, Environment Canada, Health Canada, National Gallery of Canada, NAV Canada, Parks Canada, Statistics Canada, and Treasury Board.
In 1999, the Society of Graphic Designers of Canada named him a Fellow for his eco-friendly Code of Ethics. David was elected V.P. Ethics of the Society in 2000, and since has served as Ethics Chair. In 2005, he became Vice-President of Icograda, the World body for graphic design, which organizes global conferences.
His opinions have been featured in the Financial Post, Marketing, the Sydney News-Herald, and ArabAd. David is a National Professional Member of CAPS, Meeting Planners International (MPI), and the Global Speakers Federation (GSF).
“Very well done.”
-Anita Sawyer, Canadian Air Traffic Control
-Michelle Gravelle, Canadian Medical Association
-Marsha-Ann Rochester, MBNA Bank
Here are some quotes from David’s talk, which you are free to use in articles about this topic. If you need more quotes or supporting visuals, please ask us. If you are planning on republishing any quotes or other material, we prefer that you show us a copy in advance of publication (not to censor anyone, but simply to check for accuracy).
“Over 95% of the meeting professionals who have every lived are alive today. We have the opportunity together to decide what this young profession will be about: bringing people and ideas together as part of the problem, or as part of the solution.” – David Berman
“It isn’t enough to do good events. We can do good. And because we can, we must.” – David Berman
Who Should Attend: Professionals, meeting and conference planners, people who attend meetings, and people interested in ethics and social responsibility.
Reviewed August 8, 2009
|October, 2009||Beijing, China||Icograda World Congress||see host site|
|January 22, 2009 (tentative)||Fredericton, NB||Tourism New Brunswick||N/A|
|Wed October 15, 2008||Torino, Italy||Multiverso||N/A|
|Thu April 10, 2008 morning||Brookstreet Hotel, Kanata, ON||Meetings Planners International NMID||$99/$125|
|Fri October 26, 2007||Conference Centre, Habana, Cuba||Icograda World Design Congress/GA||see host site|
|Tue June 19, 2007||Museum of Nature, Ottawa, ON||Québec City Tourism||by invitation|
*All prices, offerings, and dates subject to change without notice. Some discounts may be available: please ask.
To register for a course given by our own organization,register online or call (613) 728-6777.
If you would like to be notified via e-mail of when new instances of this event are scheduled, subscribe to our Events E-Newsletter.
REFERENCES AND PUBLICATIONS
GDC Environs 2000 Conference Letter of Endorsement(English)
Applied Arts magazine interview with David Berman, April 2003 (English)
Marketing Magazine column on David Berman in Delo (Slovenia’s largest daily newspaper), May 2003 (Slovenian) JPG
I Have An Idea online magazine (Canada) interview with David Berman (English) HTML
Comma magazine (Lebanon) article about David Berman, 2003 (English)
– Liette Barrette, Indian & Northern Affairs
“Good mix of facts and humour.”
– Melanie Hudson, Industrial Gas Users Association
-Rosemary Tassie, CARE Canada
Sample handout for this event (Quebec Tourism) [769K]
Sample handout for this event (Icograda Havana) [769K]
For the convenience of attendees, we provide this list of hypertext links, books, and other resources cited in this keynote:
America’s Second Harvest:http://www.secondharvest.org
Blue Ocean Institute: http://www.blueocean.org/home
Chef’s Collaborative: http://www.chefscollaborative.org
Climate Trust: http://www.carboncounter.org
The Coalition for Environmentally Responsible Economies (CERES) – Green Hotel Initiative: http://www.ceres.org/industryprograms/ghi.php
Consumers Union: http://www.eco-labels.org/home.cfm
Convention Industry Council green meetings report: www.conventionindustry.org/projects/green_meetings_report.pdf
Earthware Biodegradables: http://www.earthwarebiodegradables.com
EcoLogical Solutions: http://www.ecological-solutions.net
Energy Star Program: http://www.energystar.gov
Environment Canada green meetings technical document: http://www.atl.ec.gc.ca/greenman
EnviroTote Inc. 1-800-TOTEBAG: http://www.enviro-tote.com
Fairmont Hotels – EcoMeet Program and Green Partnership Program: http://www.fairmont.com
Fairware (environmentally-friendly promotional products)604-732-3247 http://www.fairware.ca/ideas.aspx
German Energy Agency: http://www.dena.de/en
Green Globe 21: http://www.greenglobe21.com
“Green” Hotels Association: http://www.greenhotels.com
Green Lodging News: http://www.greenlodgingnews.com
Green Meetings Industry Council: http://www.greenmeetings.info
Green Seal – Environmental Standard for Lodging Properties: http://www.greenseal.org
IMEX Green Meetings Award: http://www.imex-frankfurt.com/envaward.html
International Association of Convention and Visitors Bureaus – Sustainable Tourism: http://www.iacvb.org
International Union for the Conservation of Nature responsible tourism handbook: http://www.icrtourism.org/sa/tourismhandbook.pdf
Local Harvest – Why Buy Local: http://www.localharvest.org/buylocal.jsp
The Meeting Professional coverage: http://www.mpiweb.org/CMS/mpiweb/mpicontent.aspx?id=4923
Meeting Strategies Worldwide: http://www.meetingstrategiesworldwide.com
Monterey Bay Aquarium: http://www.mbayaq.org/cr/seafoodwatch.asp
MPI 2006 economic impact white paper (section on green meetings): http://www.mpiweb.org/CMS/uploadedFiles/Research_and_Whitepapers/MPI_NMID%20Economic%20Impact%20White%20Pap er.pdf
Oceans Alive: http://www.oceansalive.org/eat.cfm
Oceans Blue Foundation (OBF): http://www.greenmeetings.info
Professional Convention Management Association’s Environmental Considerations: http://www.pcma.org/pdf/611.pdf
Professional Convention Management Association (PCMA) Web site: http://www.pcma.org/source/community/network/usa/how/billemerson.asp
ReNewable Products (makers of EarthShell) 1-866-387-3233 http://www.earthshell.com
Sustainable Travel Magazine – Bello Mundo: http://www.bellomundo.com
Terra Choice Environmental Services, Inc.: http://www.terrachoice.ca
U.S. Dept. of Agriculture – The National Organic Program: http://www.ams.usda.gov/nop/indexIE.htm
U.S. Environmental Protection Agency (EPA) – Green Conference Initiative: http://www.epa.gov/oppt/greenmeetings (EPA’s Indoor Environments Division: http://www.epa.gov/iaq , WasteWise: http://www.epa.gov/wastewise , WAVE: http://www.epa.gov/owm/water-efficiency)
Voluntourism online newsletter: http://www.voluntourism.org/newsletter.html
World Centric – Fair Trade and Eco Store: http://www.worldcentric.org/store/index.htm
2006 World Urban Forum: http://www.wuf3-fum3.ca/en/greening_initiative.shtml
2007 PCMA Annual Meeting, Metro Toronto Convention Centre: http://meetingsnet.com/associationmeetings/partners/meetings_going_international_green
An Inconvenient Truth: The Crisis of Global Warming by Al Gore, Viking, 2007
Cradle to Cradle: Remaking the Way We Make Things by William McDonough & Michael Braungart, North Point Press, 2002
-Claudette Gagnon, Canadian Association of Optometrists
-Suzanne Cyr, Department of Fisheries and Oceans (Government of Canada)
“Very good — I liked his gentle approach to making a significant difference. This was the best reception I’ve attended. “
-Anna Maria Ritorto, Fisheries Council of Canada
-Greg Mowry, Fisher Scientific
“Excellent. Easy to implement the ideas.”
-Ana Vallejos, NAV Canada
Meeting Planning Resources and Facilities – Meeting planning resources and articles, along with a large directory of meeting facilities, conference centers, cvbs and convention centers.