David Berman Communications
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2018 June 13 – Accessibility course online

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eAccessibility with David Berman: WCAG 2.0 for Web, Office, InDesign, PDF

Easy steps for including your entire audience

Major sponsors:

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“Best webinar/training session I have participated in. David was fantastic, easy-going, passionate, friendly, and an expert.”

– Mary Foley, US Department of Agriculture

“What I think you have done for me is given me a different way of looking at accessibility. Which, I think is incredibly valuable.”

– Jennifer Cowan, Accessibility Coordinator, County of Elgin





June 13, 2018

13:00  – 16:50 ET (North American Eastern Time)


World class speaker on accessibility

David Berman

Pricing and registration

*Joining us online? Your remote participation is live on your computer or tablet, with a moderator assigned to you who is in the room. You hear and see us, and we hear but don’t see you.

Watch David Berman talk about the course

Transcript | David Berman on The New Standard on Web Accessibility WCAG 2.0 events

Transcript of the video David Berman on The New Standard on Web Accessibility WCAG 2.0 events.

(The speaker, David Berman is sitting in an armchair by the fireplace. Throughout the entire video, he addresses the camera directly.)

I’m David Berman and I’m often asked why Web accessibility matters so much, and why people should care: why people should bother making sure their web presences are accessible.

The simple answer is legislation tells us we have to. I have the background of knowing how to make websites accessible and i’ve put together this one-day course which takes you through why it matters, what the major issues are,and how to make your web presence accessible. It’s really important for us that when people come out of this course that they have usable knowledge.

And so we focus on WCAG 2.0 Level AA. Why? Because that’s the standard that the United States has in Section 508. That’s the standard that the Canadian government has chosen, and the new Web standards and provinces and states like Ontario’s AODA call for that level AA compliance. If you learn this, you’ll learn the standard that everyone in the world is heading towards.

The most important point I want to share is that accessibility matters to everyone.

When we know how to make a site accessible for the extremes, and we do it well, we do it in a way that the site becomes more usable for everyone.

A more usable site is going to make it more likely that your audience is going to connect with your message. If you can get your audience to support themselves by going to the site, you can drive down your support costs, as well as having more satisfied customers.

Why wouldn’t you want that? [chuckles] I find this course is fascinating and educational for both people in management, as well as IT professionals.

I find when people come out of this course they’re excited, they’re motivated, they’re entertained.

Most importantly, they’re educated … and the information sticks. Over the past ten years, I’ve had the opportunity to work with hundreds of organizations on four continents: professionals who see the value to their business, to their communities,to their bottom line, in making their web sites more accessible.

If you’re a manager, if you’re an IT professional, if you’re a programmer, if you’re a designer, join us: for web accessibility matters.

(Text on screen:

Web Accessibility Matters.

www.davidberman.com )

(David Berman Communications wordmark)



Tip: for a fully keyboard-accessible alternative for this video, either view it in Chrome or any Android or iOS device, view in Firefox with the YouTube ALL HTML5 add-on installed, or disable Flash in current Internet Explorer.


  1. Why should we care?
  2. What are the challenges people face?
  3. What assistive technologies close the gaps?
  4. What are the standards?  Demystifying the acronyms…
    • ADA: Americans with Disabilities Act
    • Section 508
    • AODA: Accessibility for Ontarians with Disabilities Act (the World’s strongest and where USA is going)
    • Standard on Web Accessibility
    • PDF/UA: the accessibility standard for PDF
    • WCAG: the Web Content Accessibility Guidelines
  5. What do you need to know about the WCAG 2.0 success criteria?
  6. How do professionals in your industry comply with every success criteria, without tradeoffs?
  7. What are the testing tools to confirm you’re meeting or exceeding the standards?
  8. What else should you consider? Level AAA, email, social media, etc.
  9. Q&A until we run out of questions!

About the course

David Berman will convince you why universal design is important for everybody; to broaden your audience, to comply with the law, to drive down costs, or simply to be socially responsible. He will also provide in-depth familiarity with W3C WCAG 2.0 success criteria, as well as ADA, Section 504/508 and AODA requirements.

Knowing how to follow the guidelines will result in your webpages and documents be more effective resources for your entire audience… including your most frequent visitor: Google. You’ll also gain familiarity with the assistive technologies that help people with specific disabilities and difficulties.

Not only will you leave with ideas you can use right away, you may also gain a whole new attitude towards how technology can improve lives. By the end of the event you will not only be aware of why accessibility and standards affect everyone: you’ll be equipped with an understanding of what you need to do, and how to do it best.

The course platform is GoToWebinar, configured to work for all federal government departments (test room available).


Way more information and testimonials about the course

For whom will this course be useful?

  • Management
  • Writers
  • Editors
  • Translators
  • Graphic designers
  • UX/Interaction designers
  • Instructional designers
  • Developers
  • Document designers
  • Project managers

About David Berman

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Expert Speaker on Web Accessibility


David Berman is one of fewer than 100 people globally to hold CPACC certification, the World’s only certification for accessibility professionals. (In fact, he was the first person in Canada to take the exam!) This certification is issued by the US-based IAAP (International Association of Accessibility Professionals). IAAP is a division of G3ICT, for which David is an International Advisor.

David has over 30 years of experience in design and communications, and has worked extensively in the adaptation of content for electronic distribution, including accessible Web and software interface development.

He was contracted by Sir Tim Berners-Lee’s World Wide Web Foundation to audit online accessibility in over 40 countries for the annual theWebIndex.org benchmark report.

As author (Do Good Design [Peachpit/Pearson, 2009/2013]), expert speaker, designer, communications strategist, and accessibility consultant, his professional work has brought him to over 30 countries.

In 2009, David was appointed a high-level advisor to the United Nations on how accessible Web design can help fulfill the Millennium Development Goals.

In 2015, he was named an Invited Expert to W3C, the authors of WCAG 2.0. The same year he was appointed International Universal Design Champion for the Government of Ireland.

David is a member of the ISO committee for accessible PDF (PDF/UA), and an International Advisor for G3ICT.

He regularly teaches WCAG accessibility as part of his professional development workshops. His work includes award-winning projects for the City of Ottawa, the Ontario government, and Canada’s federal government.

David has provided consultancy, training and testing to IBM, the Ontario Ministry of Community and Social Services’ AODA office, and the Norwegian Design Council on accessibility issues, and has worked on over 20 federal websites where such an appreciation is mandatory. He has provided design and consulting work for the International Space Station, Justice Canada, Health Canada, The World Bank, the Sierra Club, Statistics Canada, Canada Revenue Agency, Treasury Board Secretariat, and the Ontario Literacy Coalition, as well as extensive work involving applying accessibility guidelines to large government websites.

David is chair of Carleton University Carleton Access Network on accessible IT, and has provided accessibility training and consulting to schools across Ontario.

In 2000, David was elected Vice-President of the Society of Graphic Designers of Canada, and is currently the national Ethics Chair. He is a past Vice-President and current Sustainability Chair of Icograda, the world body for graphic design. He was the first elected President of the Registered Graphic Designer of Ontario, who holds an official role in the deployment of accessibility standards in Ontario.

David Berman’s full biography


What you get Regular ticket Economy ticket
Price $330 CAD ($260 USD)**
(less if you take the Early
Tiger discount!*)
$249 CAD ($198 USD)**
Half-day seat
160+ page learning e-guide
Any recording that may be produced ***
Course certificate shipped to you
Free cancellation option
Free one-on-one telecoaching post-course
Busy bee option ****

*CAD$40 discount on regular class ticket for Early Tiger registration (at least 28 days before course, cannot be combined with other discounts or promotions).

**Charges are transacted in Canadian dollars: if you pay in US dollars the conversion is at Google’s rate on that day.

***For the economy ticket, you choose between either attending or receive the recording (for a full ticket you get both the recording and to be present).

**** Busy bee option let’s you attend any portion of the course you’d like, and then continue or repeat at a future giving of the same course. It also gives you access to any recording we make of the course.

Register For June 13, 2018 – Online

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Reviewed December 20, 2017